Enticing the post-pandemic traveler with a ticket to more.
After the pandemic put a pause on airline travel, Delta reached out to Riley to spark that sense of wanderlust again in millions of American’s who’d been sitting at home with their life at home. We introduced them to the Delta SkyMiles® Card a ticket to the world and the people they love, the exact thing we’d all been missing. Armed with this insight, and a considerable bonus mile offer, we developed this limited time offer campaign to roll out across digital and in-airport experiences and breaking acquisition in the process.
Design
Savanna Gohmann
Noah Zander
Jacob Boie
Copy
Tylor Boland
Dave Keepper
Creative Direction
Trent Edwards
Design Direction
Erik Herberg